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| Topic: |
Business
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| Number of pages / Number of words: |
3 / 734 |
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For example, when a company is trying to produce new product, and is not sure if the product will be a success or a failure, the company can retrieve the historical analog that provides the past trends of what were popular items. For example, if HP would built a new hand held devises or a laptop computer, HP would return to the historical analog to get the trend of the previous products, and determine which items are popular among customers...
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Based on the information of historical analog, HP can provide a better understanding of what the customers need and in turn can provide a better and improve laptop computer. According to HP (2007) the new and improve Neoview data warehouse platform integrates hardware, software and services to offer customers a comprehensive view of essential business information, such as metrics on product sales, customer trends, or production and operational data, for real-time decision making and historical analysis...
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