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            | Topic: | Business | 
        
            | Number of pages / Number of words: | 13 / 3472 | 
                
    
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It has been found that in most cases, Gen Yers do not feel a sense of brand loyalty and would switch brands at the spur of the moment . Moreover, these consumers prefer buying products from a wide variety of brands. It is thus, highly vital for marketers and companies alike, to stay afloat of current trends as Gen Yers would adopt those ahead in style...
        
        
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It is thus, highly vital for marketers and companies alike, to stay afloat of current trends as Gen Yers would adopt those ahead in style. Gen Yers are trendy and are also known as trendsetters. The Internet again plays a highly vital role in determining trends, as it facilitates dissemination of information across the world effectively...
        
        
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