Buy custom marketing strategy case study brand consolidation
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| Topic: |
Business
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| Number of pages / Number of words: |
14 / 3829 |
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An example of this could be that a customer would like to have an Ice-cream from another Brand, and our brand will have only ice-cream from Company’s brand.
In-home in ice cream sector, represents the one third of the market; and it includes premium ice cream, multipacks, and standard bulk ice cream that can be purchased and stored for later use at home...
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This kind of ice-cream can be found in super-markets, and grocery stores.
One the other hand, out-of-home in the ice cream sector, represents the two thirds of the market. Out-of-home sector has to deal with ice-cream that is bought for immediate use. Ice cream in this sector can be found in kiosks and stores to beach vendors and tourist sides...
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