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| Topic: |
Business
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| Number of pages / Number of words: |
2 / 306 |
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Samsung, the Korean based electronics brand, has boosted its profile
and being listed as 21st valuable brands in the world (Zook, 2007).To become the world leading brand in electronic and digital industry, Samsung focused on using many strategies and understanding the role of marketing in their field of business to share its market with giant multinational makers such as Sony, Panasonic, JVC, Magnavox, and Toshiba (Kim, 2006)...
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Samsung, the Korean based electronics brand, has boosted its profile
and being listed as 21st valuable brands in the world (Zook, 2007).To become the world leading brand in electronic and digital industry, Samsung focused on using many strategies and understanding the role of marketing in their field of business to share its market with giant multinational makers such as Sony, Panasonic, JVC, Magnavox, and Toshiba (Kim, 2006)...
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