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| Topic: |
Business
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| Number of pages / Number of words: |
6 / 1466 |
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So for a high profile brand increase the focus on promotion and desensitize the weight given to price. Another way to think about the marketing mix is to use the image of an artist's palette. The marketer mixes the prime colors (mix elements) in different quantities to deliver a particular final color...
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Every hand painted picture is original in some way, as is every marketing mix" (Marketing Teacher). This is why, some will increase the marketing mix to the ?five Ps' (instead of the four Ps) to include people.
The following are description of the elements of the marketing mix:
"Product:
A good product makes its marketing by itself because it gives benefits to the customer...
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