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Topic: |
Business
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Number of pages / Number of words: |
1 / 138 |
Essay's paper body
2. Customers view a "product" as a need-satisfying physical good or service, or a blend of both that will provide total satisfaction to the customer. The customer views the product through the total quality and satisfaction that that the product offers. Producers should always "under promise and over deliver" on their entire product offerings because this will decrease the total number of dissatisfied customers and build positive relative quality for the producer's product in the eyes of the customer...
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2. Customers view a "product" as a need-satisfying physical good or service, or a blend of both that will provide total satisfaction to the customer. The customer views the product through the total quality and satisfaction that that the product offers. Producers should always "under promise and over deliver" on their entire product offerings because this will decrease the total number of dissatisfied customers and build positive relative quality for the producer's product in the eyes of the customer...
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General points of the essay
Customer Satisfaction Survey
A RELATIONAL STUDY ON CUSTOMER SATISFACTION, TRUST , SWITCHING BARRIERS AND OVER ALL CUSTOMER RETENTION IN THE CONTEXT OF UNITREND LTD.
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