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Business
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| Number of pages / Number of words: |
3 / 601 |
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paint industry since 1990.
There are three types of distributors for the architectural coatings: mass merchandiser and home improvement centre (50%), special paint stores (36%) and hardware store and lumberyards (14%). The Do-It Yourself (DIY) painters account for 50% of the architectural costing dollar sales...
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The DIY first chose a retail outlet then chose paint and they try to get the best price as apposed to the Professional painter who seeks out quality product.
2. Jones Blair's market area can be divided into four minimarkets (segments). Identify these four minimarkets. In addition, describe the main demand characteristics of Jones Blair's market area...
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General points of the essay
Paint It Black by Janet Fitch
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For the Love of Paint
How To Do A Clown Face Paint
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home improvement
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Paint a House
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