Buy custom Market-Product Grid for Potato Chips
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Business
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| Number of pages / Number of words: |
3 / 570 |
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I am also confident that the products presented would be included in a market-product grid exercise, although Lay's would likely have a grid for each product instead of lumping all products in one grid. If I were to make any modifications, I would consider expanding the grid to include the individual flavours offered for each product or I would try to come up with more general market segments to include in the grid...
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If I were to make any modifications, I would consider expanding the grid to include the individual flavours offered for each product or I would try to come up with more general market segments to include in the grid.
I found the most challenging aspects of the market-product grid exercise where developing the general market segments and *** the primary and secondary market values...
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