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Business
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| Number of pages / Number of words: |
10 / 2750 |
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This change was necessary by Rice as the competitive stakes needed to be raised.
Also to be avoid over reliance on the clothing sector, while this change was going on, Burtons diversified. If properties were not be used by the group, they were to be let out to other retail companies to gain more income...
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Also acquisitions of other clothing companies were planned to allow expansion in an ever-increasing market.
2) To implement these changes, internally Rice took a top-down change approach. This involved a programme of change determined and implemented by senior management. Rice made the Burtons group into separate profit responsible divisions...
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