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| Topic: |
Business
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| Number of pages / Number of words: |
11 / 2918 |
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McDonald's memorabilia has become an even more collectable commodity with people bartering for items which were originally free.
Two main competitors in the UK, Burger King & KFC are also consistently launching new campaigns. KFC launched a number of advertising initiatives in 2001, which may help explain the renewed popularity of KFC...
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KFC launched a number of advertising initiatives in 2001, which may help explain the renewed popularity of KFC. A ?645 000 poster campaign was undertaken for popcorn chicken kids promotions included Pink Panther & Digimon giveaways. The company thus returned to Colonel Saunders icon to cartoon format to promote new line, such as Twister & Popcorn Chicken, having been replaced in recent years by well-known faces such as Tara Palmer Tomkinson...
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