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| Topic: |
Business
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| Number of pages / Number of words: |
5 / 1231 |
Essay's paper body
Compared to the US market, the China market is still immature and growing very rapidly, which will provide much opportunity for KFC. Another opportunity is to create more product differentiation through innovation. This will not only increase their revenue base, but it will also improve customer experience...
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This will not only increase their revenue base, but it will also improve customer experience. KFC can start creating a new line of chicken and be more conscious of the consumer’s health by cooking their chicken in organic or healthier oils. They can also create a lot of new salads and kids meals, but still also have their traditionally cooked chicken and sandwiches...
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