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Essay's paper info
Topic: |
Business
|
Number of pages / Number of words: |
3 / 731 |
Essay's paper body
price sensitive;
2. standard products;
3. technical support;
4. low purchase;
5. small quantity;
6. buyer = user.
PROFESSIONL PAINTER:
1. quality sensitive;
2. special products;
3. efficient service;
4. large quantity;
5. frequent purchase.
CONCLUSION
- Urban households = residual segment;
- Rural households = strategic segment;
- Urban professional painters has better development opportunity than rural professional
painters...
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quality sensitive;
2. special products;
3. efficient service;
4. large quantity;
5. frequent purchase.
CONCLUSION
- Urban households = residual segment;
- Rural households = strategic segment;
- Urban professional painters has better development opportunity than rural professional
painters.
COVARAGE STRATEGY
- 2 kind of analysis based on:
o attractiveness,
o competitiveness...
Essay fragment
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