Buy custom Jet Blue SWOT
Essay's paper info
Topic: |
Business
|
Number of pages / Number of words: |
2 / 375 |
Essay's paper body
Strengths
- Low Operating Costs- For the year ended December 31, 2007 cost per available seat mile, excluding fuel, of 5.47 cents was lower than that reported by all other major U.S. airlines
- Strong Brand- The JetBlue name is widely recognizable
- Strength of People- The continuance of hiring and retaining people that reinforce the companies values
Weaknesses
Financial Reporting- It was found in a audit that the company showed signs of material weakness in controlling their financial reporting
- Relative new company- JetBlue is a relatively new company and has not been in the market long enough to effectively establish itself in all 50 states and in many more countries
Opportunities
- Industry- Although the airline industry as a whole is declining, JetBlue continues to show profit and therefore shows an opportunity in quick expansion and possible market share...
Essay fragment
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Strengths
- Low Operating Costs- For the year ended December 31, 2007 cost per available seat mile, excluding fuel, of 5.47 cents was lower than that reported by all other major U.S. airlines
- Strong Brand- The JetBlue name is widely recognizable
- Strength of People- The continuance of hiring and retaining people that reinforce the companies values
Weaknesses
Financial Reporting- It was found in a audit that the company showed signs of material weakness in controlling their financial reporting
- Relative new company- JetBlue is a relatively new company and has not been in the market long enough to effectively establish itself in all 50 states and in many more countries
Opportunities
- Industry- Although the airline industry as a whole is declining, JetBlue continues to show profit and therefore shows an opportunity in quick expansion and possible market share...
Essay fragment
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