Buy custom Investigation into the increasing importance of Competence
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| Topic: |
Business
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| Number of pages / Number of words: |
13 / 3376 |
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If gaps in a firm's resources can be matched with firms that have those resources, and vice versa, then strategic alliances represent a compatible partnership from which both companies will benefit. This would mean that much of the reason for deciding to begin an alliance with a company would revolve around the resources that a company has...
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This would mean that much of the reason for deciding to begin an alliance with a company would revolve around the resources that a company has.
The logic is that there will be value created through alliances, which should help a company gain competitive advantage by use of those resources. Doz & Hamel (1998) represent this in a model (Fig...
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General points of the essay
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