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| Topic: |
Business
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| Number of pages / Number of words: |
9 / 2481 |
Essay's paper body
This was when the the idea of opening a frozen yogurt in his very country of origin, Indonesia, struck him. At first he was skeptical that the sour taste of frozen yogurt can be tolerated by the people in Indonesia. However, looking at the success Red Mango was experiencing in South Korea he became very confident that frozen yogurt business can really flourish in Indonesia...
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He was willing to take a gamble that the taste bud of the people in South Korea would be similar to those in Indonesia. Furthermore, South Korea is a country experiencing four different seasons and still the frozen yogurt business can thrive there. Indonesia is a tropical country where the average temperature ranges from 90°C to 100°F every day...
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