Buy custom INTERNATIONAL STRATEGY OF THE VODAFONE GROUP PLC
Essay's paper info
Topic: |
Business
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Number of pages / Number of words: |
16 / 4212 |
Essay's paper body
They operate in 27 different across 5 continents.
Here are few high points of Vodafoneâs history:
- 1990: Vodafoneâs customer base reached 0.5 million
- 1993: Vodafone Group International is formed to acquire licences and supervise overseas interests.
- 1996: Vodafone is the first network operator in the UK to launch a Pre-Pay analogue package
- 1999: Vodafone completed its purchase of AirTouch Communications, Inc...
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and changed its name to Vodafone AirTouch plc
- 2000: Reverts to its former name, Vodafone Group Plc
- 2005: Launch of Vodafone Simply, a new easy-to-use service for customers who want to use voice and text services with minimum complexity
- 2006: Announces the biggest loss in British corporate history (?14...
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General points of the essay
Vodafone 4 Ps
Competitive edge of Vodafone's Strategy
Financial Eveluation of Vodafone
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