Buy custom “Inside Apple Stores, a Certain Aura Enchants the Faithful”
Essay's paper info
| Topic: |
Business
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| Number of pages / Number of words: |
3 / 658 |
Essay's paper body
Thus, they have met customer expectations and were able to create an inviting atmosphere which attracts people into their stores enticing them to at least try their products. Consequently, many unintentional consumers fall in love and buy one of Apple’s products.
In my opinion, I believe that the majority of Apple’s store visitors are either group of friends or family members who are attracted to Apple’s welcoming environment...
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And as we discussed in class, family and friends are considered consumer influences that have an effect on consumer behavior regarding obtaining a product and deciding on purchasing it.
I wonder why other competing stores didn’t copy this idea from Apple yet or didn’t at least try to make their stores more welcoming and more approaching like apple...
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