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Essay's paper info
| Topic: |
Business
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| Number of pages / Number of words: |
5 / 1284 |
Essay's paper body
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| |Margin is thinning on most of the products |
Problem/Issue Statement
IKEA’s standardized product and service strategy does it satisfy the local needs of the customers especially in USA. Does complete commoditization work in all US markets? Do people have their own preferences and does the company should focus on cultural sensitivity and also try to minimize the carbon foot print of their products by finding more local suppliers...
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Do nothing and continue operations in the same fashion
The company currently is still growing and also profitable. They also have the potential to increase their growth by opening more stores and do the same way of finding suppliers. Doing so they might become complacent like what Ford went through in early 1930’s when Chrysler started to beat them with customizable cars at a little higher price...
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General points of the essay
Culture Of Ikea
E- Business Of Ikea
IKEA case
Ikea Communication
Ikea Comperative Strategy
Ikea Swot
Ikea as an example
Ikea's
Ikea
Strategy of IKEA
Strategy: Ikea
Success Of Ikea
Vision Of Ikea
What Is Ikea
IKEA and sustainability
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