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Topic: |
Business
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Number of pages / Number of words: |
9 / 2383 |
Essay's paper body
Research into complaint behavior reveals that only a fraction of dissatisfied consumers complains to business and, thereby, gives the company an opportunity to correct the problem (Blodgett 31-42). There is evidence that some consumers do not complain because they are skeptical about business's willingness or ability to resolve disputes fairly...
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There is evidence that some consumers do not complain because they are skeptical about business's willingness or ability to resolve disputes fairly. Consumers simply withdraw their patronage and criticize the company or the product to others (Blodgett 31-42). Careful complaint management can save business unwanted costs...
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