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| Topic: |
Business
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| Number of pages / Number of words: |
4 / 914 |
Essay's paper body
Develop marketing strategy - perform marketing analysis, segmentation, targeting, and positioning.
2. Make marketing mix decisions - define the product, distribution, and promotional tactics.
3. Estimate the demand curve - understand how quantity demanded varies with price.
4. Calculate cost - include fixed and variable costs associated with the product...
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Make marketing mix decisions - define the product, distribution, and promotional tactics.
3. Estimate the demand curve - understand how quantity demanded varies with price.
4. Calculate cost - include fixed and variable costs associated with the product.
5. Understand environmental factors - evaluate likely competitor actions, understand legal constraints, etc...
Essay fragment
General points of the essay
Fmcg Pricing Srtategies
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Product, positioning, segmentation
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