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| Topic: |
Business
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| Number of pages / Number of words: |
32 / 8861 |
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If an organization manages the forces in its general and specific environments poorly, stakeholders will withhold their support, the organization will not obtain scarce resources, and the organization's domain may shrink. (37). Following is an analysis of the general and specific factors affecting the toy industry, specifically Mattel, Inc, in today's environment...
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(37). Following is an analysis of the general and specific factors affecting the toy industry, specifically Mattel, Inc, in today's environment.
GENERAL ENVIRONMENTAL FACTORS:
Economic Condition
Mattel reported disappointing third quarter results. Worldwide double digit sales increases from Girls Brands including; Polly Pocket, Little Mommy, Disney Cinderella and Teen Trends were dampened by the overall decline in sales of the company's signature Barbie® brand...
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