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Essay's paper info
| Topic: |
Business
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| Number of pages / Number of words: |
7 / 1833 |
Essay's paper body
Internally management strategies are changed due to advances in technology and externally technology has forced management to create different marketing strategies. When looking at the Coca-Cola Company there are not many options in upgrading their product with technology. Considering they produce drinking products technology can only do so much, so managers must use technology to create ways to keep consumers purchasing their product...
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Considering they produce drinking products technology can only do so much, so managers must use technology to create ways to keep consumers purchasing their product. A new idea that the Coca-Cola Company has put into effect is the Coke rewards program. With this program management has developed a way to use technology to help reward people, and keep them buying their products...
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General points of the essay
Compare and contrast the strategies of war planning and business planning. What internal (micro) and external (macro) environmental factors or forces are considered important for the success of planning in business and war?
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