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| Topic: |
Business
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| Number of pages / Number of words: |
6 / 1676 |
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Money is viewed as a tool and way of keeping score.
PROFILE OF AN ENTREPRENEUR
David McClelland (1961), the entrepreneur is primarily motivated by an overwhelming need for achievement. He has a strong "urge to build". Bird (1992) sees entrepreneurs as Mercurial, that is, prone to insights, brainstorms, deceptions, ingeniousness and resourcefulness...
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Bird (1992) sees entrepreneurs as Mercurial, that is, prone to insights, brainstorms, deceptions, ingeniousness and resourcefulness. They are cunning, opportunistic, creative, and unsentimental. Busenitz and Barney (1997) claim entrepreneurs are prone to overconfidence and over generalizations.
In a small business, where there is no depth of management, the leader must be there...
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