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Topic: |
Business
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Number of pages / Number of words: |
10 / 2676 |
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As a result, small independents recording companies were highly successful and produced most of the hits in the industry. As time went on, "the majors" developed a complicated distribution network and promotional channels and thereby reconsolidated the industry. By the 1999 nearly 85% of the global market is owned by the majors: BMG Entertainment, EMI, Sony Music Entertainment, Warner Music Group, Universal Music Group...
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By the 1999 nearly 85% of the global market is owned by the majors: BMG Entertainment, EMI, Sony Music Entertainment, Warner Music Group, Universal Music Group.
This is why BMG in 1999 has been on the forefront embracing new technology.
In 1995 BMG was the first major record company to create a set of branded web sites tailored to particular genres of music in order to attract fans with web sites such as
Peeps...
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