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| Topic: |
Business
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| Number of pages / Number of words: |
4 / 887 |
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For example if you make sure that you install it correctly and fast, customers will get the impression that you know what you are doing, and will get you a better company image.
Companies can further distinguish themselves through their repair services. For example car buyers, they would gladly pay a little more for a car, or travel a little further to buy it if the company provides very good repair services...
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They will show the customer how to use the products effectively. An example of this is x-ray equipment, some providers show the hospital personnel how to use this equipment.
Another way to differentiate is by consulting your customers. Listen to their needs and then advice them on what they should buy to meet their needs...
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