Buy custom Cultural and political forces influence international marketing activity.
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Cultural
? Language. Will language be a barrier to communication for you? Does your host nation speak your national language? What is the meaning of your brand name in your host country's language?
? Customs: what customs do you have to be aware of within the country? This is important. You need to make sure you do not offend while communicating your message...
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Cultural
? Language. Will language be a barrier to communication for you? Does your host nation speak your national language? What is the meaning of your brand name in your host country's language?
? Customs: what customs do you have to be aware of within the country? This is important. You need to make sure you do not offend while communicating your message...
Essay fragment
General points of the essay
Cultural and political forces influence international marketing activity.
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