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Business
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| Number of pages / Number of words: |
13 / 3619 |
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Korean consumers perceive this KDS to be like a local retailer. Table 3.5 gives a comparison of two stores. These are the Carrefour and Samsung Tesco stores in Pusan, the second biggest city in Korea. These two stores are located on the same street where the competition to attract customers is fierce...
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These are the Carrefour and Samsung Tesco stores in Pusan, the second biggest city in Korea. These two stores are located on the same street where the competition to attract customers is fierce. The business style and performance of the two stores is very different. Samsung Tesco is a joint venture but it is seen by the Korean consumer as a local KDS...
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