Buy custom Coca-cola India
Essay's paper info
| Topic: |
Business
|
| Number of pages / Number of words: |
6 / 1569 |
Essay's paper body
As a result, five regional communications directors serviced North America, Latin America, Asia, Europe, and Africa with their own teams of communications professionals. All these were reported to the Chairman & CEO in India.
The most important issue in order to confront a crisis correctly is how the communication will be during the crisis...
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Small regional problems can turn into big issues if they don't manage them correctly. The recommendations that we have to mention concerning the communication strategy that Coca cola are the following:
? Should communicate with key constituents:
? public,
? the media,
? employees,
? franchisees,
? state and national government,
? and suppliers...
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