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| Topic: |
Business
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| Number of pages / Number of words: |
11 / 3077 |
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Even though Classic Airlines can not control any environmental factors such as the customers’ wants and needs or the expansion or contraction in the economy, Classic Airlines must look-forward and applied any measure to deal with these factors and be ahead of the competition. The Board of Directors not only wants 15% cost reduction over the next 18 months in order to increase profits and avoid facing bankruptcy but to strengthen its frequent flier program and be able to measure the return on investment...
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The Board of Directors not only wants 15% cost reduction over the next 18 months in order to increase profits and avoid facing bankruptcy but to strengthen its frequent flier program and be able to measure the return on investment.
Classic Airlines has the opportunity to benchmark companies that are facing similar problems and come out with successful alternative solutions...
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