Buy custom Case Study: P & G Scope vs Plax
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| Topic: |
Business
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| Number of pages / Number of words: |
4 / 1024 |
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She had gross sales of $18 million and gross margin of $6,741,000 after subtraction the cost of goods sold, $11,409,000. All of these figures represent a total gross margin $15.32 per unit.
Comparatively Plax had a 135,800 units per in the market share. The cost of goods sold 25.36 with a gross margin of 39...
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This is based on Plax's two years run with the new claim of fighting plaque. The competitors see Plax's financial gains, market position as not only a threat but a viable marketing strategy.
SWOT
Strengths?
? Experienced and strong management team
? Worldwide recognized products
? Personnel
o Excellent and skilled workers
? Finance
o Strong sales growth and revenue
o Vast financial resources
? Manufacturing
o Innovation and efficient production facilities
Weakness
? Long line of management hierarchy;
? Time is of the essence...
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Case Study: P & G Scope vs Plax
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