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Essay's paper info
Topic: |
Business
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Number of pages / Number of words: |
2 / 393 |
Essay's paper body
Customer buying process for new products
How do customers approach the process of buying a new product? How does this differ from the process for buying a product which the customer has bought before? What is meant by a ânew productâ?
A new product can be defined as:
"A good, service or idea that is âperceivedâ by some potential customers as new...
Essay fragment
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Customer buying process for new products
How do customers approach the process of buying a new product? How does this differ from the process for buying a product which the customer has bought before? What is meant by a ânew productâ?
A new product can be defined as:
"A good, service or idea that is âperceivedâ by some potential customers as new...
Essay fragment
General points of the essay
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