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Business
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| Number of pages / Number of words: |
2 / 433 |
Essay's paper body
Marketing
Now according to Armstrong & Kotler (2007) marketing is the process by which companies create value for customers and build strong customer relationships in order to capture value from customers in return (p.6). To me this translates that marketing is the ultimate strategy for a successful business...
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Marketing
Now according to Armstrong & Kotler (2007) marketing is the process by which companies create value for customers and build strong customer relationships in order to capture value from customers in return (p.6). To me this translates that marketing is the ultimate strategy for a successful business...
Essay fragment
General points of the essay
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