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Essay's paper body
Present Products New Products
Market Penetration
- To maintain or increase share of the current market with current products
- To secure dominance of a growth market or restructure a mature market by driving out competition
- Market penetration involves an increase in sales of existing products to existing markets- selling more of the same to the same people...
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Present Products New Products
Market Penetration
- To maintain or increase share of the current market with current products
- To secure dominance of a growth market or restructure a mature market by driving out competition
- Market penetration involves an increase in sales of existing products to existing markets- selling more of the same to the same people...
Essay fragment
General points of the essay
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