Buy custom Burt's Bees: Leaving the Hive
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| Topic: |
Business
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| Number of pages / Number of words: |
3 / 566 |
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After examining the existing and created needs including various market researches, Burt's Bees can focus on fitting-need and 100% natural products, the most powerful weapon to obtain an advantage over competitors. In communication, Burt's Bees should calculate the ratio of return over investment to decide the more efficient way...
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In communication, Burt's Bees should calculate the ratio of return over investment to decide the more efficient way. However, only focusing on sales neither communicate its value proposition nor reflect the short- or long-term benefits. A marketing department or a hired marketing company can identify customers' needs, choose an efficient communication, forecast market demand, and decide the product mix...
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General points of the essay
Burt's Bees: Leaving the Hive
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