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Topic: Business
Number of pages / Number of words: 9 / 2429
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Model Analisis Manajemen Strategis

Gambar 2. Model Manajemen Strategis

A. Formulasi Strategi

1. Evaluasi Visi dan Misi

Misi dari Banco Rio adalah ingin menjadi yang terdepan dari perbankan swasta domestik, dengan ekspansi/ perluasan regional dan dukungan internasional dari grup Santander melaui strategi bisnis perbankan universal

Banyak perusahaan mengembangkan pernyataan visi dan misi untuk mendukung rencana strategis perusahaan tersebut...


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Pernyataan Visi untuk menjawab pertanyaan “Apa yang ingin kita capai” Pernyataan Misi untuk menjawab pertanyaan “Apa bisnis kita”. Sehingga pernyataan misi Banco Rio diatas adalah kurang sesuai , sebaiknya diganti/ diubah pernyataan tersebut menjadi Visi.

Sedangkan misi yang baik setidaknya memasukkan sembilan komponen penting yaitu:

a...


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