Buy custom B2B and B2C Marketing Strategies
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| Topic: |
Business
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| Number of pages / Number of words: |
5 / 1245 |
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This investigation usually takes a longer period of time as information may have to go through certain organizational channels (for B2B customers) for approval. Because of this, the marketing technique employed for B2B requests site visitors to provide their contact information so that online and offline methods of marketing can be used...
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Representatives for the B2B company may call, write customized/personalized email or traditional letters to these companies to offer further assistance/information and persuade them to do business.
In an article written by Robert W. Bly (n.d.), he talks about the following differences between the two e-business models:
? Advertising for consumer largely involves items or services the public's desire (want) and not necessarily need...
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