Buy custom Are There New Sources Of Competitive Advantage In Markets, Which Are Being Exploited By Forward Looking Organisations In The 21st Century? Use Examples To Illustrate Your Answer.
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| Topic: |
Business
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| Number of pages / Number of words: |
5 / 1208 |
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Due to the business environment “Technological changes today are rapid and commonly discontinuous, leading to relatively short product life spans†(Achrol 19991). Thus forward thinking organisations are aware there is a need for continuous innovation for maintaining a competitive advantage. To withhold a sustainable advantage “firms will have to out innovate the competition continuously†although is innovation alone enough to hold a competitive advantage...
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Thus forward thinking organisations are aware there is a need for continuous innovation for maintaining a competitive advantage. To withhold a sustainable advantage “firms will have to out innovate the competition continuously†although is innovation alone enough to hold a competitive advantage. As Sanderson (1998) states it’s “Become imperative that firms not only innovate, but also anticipate and create for the futureâ€...
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