Buy custom an apple a day
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| Topic: |
Business
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| Number of pages / Number of words: |
2 / 499 |
Essay's paper body
By creating this early exposure, Apple captures customers before they even know that they are customers.
According to the survey from US-based market research firm Markitecture, 6% of 1300 mobile phone owners polled indicated that they were likely to buy an iPhone in the next 12 months.
83% of those very familiar with the iPhone had an excellent or very good impression of the product...
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Apple's products complement and complete each other. Buy an iPod, and you can download music via iTunes. For the average user, most Mac programs are produced by Apple. This sort of control over the entire user process, from hardware to software, strengthens customer loyalty. Apple users generally don't have to stray to find products and solutions they want...
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